Low average case size, thin persistency, and no second product is a process problem. It shows up as a lead problem because that is the easiest place to look.
JLS works with agents, IMOs and carriers to fix the same three things in order: what gets uncovered during discovery, how many of the household’s problems get solved in one sitting, and whether the case is still on the books in month fourteen.
Bigger cases are not a closing trick. They are what happens when you find the pension election, the old loan, and the adult child before you present anything.
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